For business leaders at every level

Know what’s changing in the economy before it changes your business.

ON1010 gives business leaders a clear weekly briefing on the economic signals that could affect sales, costs, borrowing, hiring, cash flow, and growth. In plain English.

One clear weekly briefing. No trader noise. No jargon. 14-day money-back guarantee.

The Gap

Most economic coverage is built for traders. You need something else.

You make decisions where being early matters. A hiring plan. A financing window. A pricing change. A budget for next year. The business news cycle is built to sell noise and urgency, not the one thing you actually need.

The Bloomberg terminal will not tell you whether to add a facility. The cable news network is selling rage and attention, not a clear read on what is changing in the economy and why it matters for your business.

ON1010 fills that gap. Every week we connect the dots and answer one question: what is changing, and what it means for the decisions in front of you.

Built For You

If you have ever wondered any of these, you are who we write for.

“Is this the right time to lock in financing?”

“Should we be expanding or holding cash?”

“How do I read the economy without becoming a full-time analyst?”

“What should I be watching before it becomes a problem?”

Why this matters

The economy shows up in your business before you notice it.

Higher borrowing costs reshape expansion plans. Slower demand bends your sales forecast. Wage pressure changes how you hire. Inflation squeezes margins. Tighter credit affects cash flow. Most leaders do not need more news. They need someone to connect the dots, early, in plain language.

Every week, ON1010 takes the signals that matter and explains them plainly: whether the economy is strengthening or weakening, why rates are moving and what it could mean for borrowing, whether consumers and businesses are showing stress, what inflation could mean for pricing and margins, and which risks are real versus just noise. We give you the understanding. The decisions stay yours.

Who reads ON1010

If you make decisions the economy touches, this was built for you.

From a new manager to the CEO. If one of these fits, you will get value from day one.

The Owner or Founder

You built it. You decide what comes next.

Every move you make runs into the economy: hiring, financing, expansion, timing. We make the cycle your smallest unknown instead of your biggest.

The Manager or Director

You own a number, a team, or a plan.

You need to see what is coming before it lands on your desk, without becoming a full-time economist to do it.

The CFO or Finance Lead

You manage the cash, the credit lines, the forecast.

You need a read on inflation, rates, and credit that is sharper than the news but does not take all day.

The Advisor or Consultant

You sit across from clients with real decisions.

You need a current, plain-English read on the economy you can explain with confidence when a client asks “what should I be watching right now?”

What you get

Everything you get, on the calendar you actually keep.

Daily for the quick read. Weekly for the briefing. Monthly and quarterly for the deeper view. One subscription, no fragmentation.

Every weekday
Before market open
Free · web

The Morning Bell

The single read that catches you up before your day starts. What moved overnight, what data prints today, what it could mean for the cycle. Published to ON1010.com before the open. Free, always.

If you only have five minutes before your first call.

Sunday morning
Weekly
Free · email

The Long View

The Sunday read that ties the week together. What the data actually said. What the consensus is missing. Three stories that matter for the cycle, the framework that holds them, and the week ahead. Delivered to your inbox before coffee Sunday morning.

The weekly that pays for itself in coffee shop conversations.

Wednesday morning
Weekly
Premium

The Memo

Your clear weekly briefing on what changed in the economy this week and why it matters for your business. Eight to twelve minutes in plain English on what is worth your attention, and what to be watching next.

This is the reason most Premium subscribers say the subscription pays for itself the first month.

First of the month
Monthly
Premium

The Invisible Hand Report

A deeper monthly look at the forces shaping the economy. Three to five thousand words of original analysis, built on public data and written in plain English, connected directly to the decisions business leaders face.

The deeper take. The one that ends up in the desk drawer for re-reading.

Quarterly
Jan · Apr · Jul · Oct
Premium

The Signal Report

The quarterly state of the macro economy. Four to six thousand words, every sector, every signal, framed as decisions you should be revisiting. The piece your board should read before the next planning meeting.

The one you share with your board, your partner, your CFO.

Nightly
Refreshed daily
Premium

The Indicators Dashboard

Seventeen key indicators that show whether conditions are improving, weakening, or flashing a warning. Refreshed nightly from public data, each chart comes with the plain-English rule for reading it.

The signals your decisions hang on.

A taste of what’s inside

Inside this week’s edition of The Memo

The actual table of contents from a recent issue. Subscribers got every one of these in their inbox Wednesday morning.

  • The number nobody is talking about that decides the next 24 months. Why the slowdown narrative is leaning on the wrong data points.
  • The 1997 analog the consensus has not noticed. What happened last time the curve steepened with the front end this high.
  • Why credit markets are not yet flashing the warning the equity market thinks they are, and the exact spread reading that would change our view.
  • If you are running a business right now, the three lead-time signals to ask your CFO about before the next operating review.
  • If you are advising a portfolio, the framework for thinking about defensive rotations, and the indicators that have historically signaled a shift.
  • The Wednesday FOMC minutes signal we are watching closer than the dot plot. What each plausible outcome would mean for the next six months.
  • The four-week jobless claims pattern that has preceded every easing cycle, and why it has not started yet.
  • The Q1 corporate profits revision in late June nobody is putting on their calendar, and what specifically to watch in the IVA / CCAdj adjustment.

The Indicators Dashboard

Seventeen signals that show you where the economy is headed.

Public data, the ON1010 read, refreshed nightly. Every chart comes with the plain-English rule for reading it.

17

Indicators, ready for your Monday morning.

No interpretation drift. No fabricated commentary. Pure data, plotted clearly, with the plain-English rule for reading each one alongside.

Profits vs Capex (2-yr lag)
PCE Inflation vs Fed Policy
Where the Fed has cover
Core CPI by Component
Labor Health vs Confidence
Temp Hiring vs Continuing Claims
Real GDP vs 1.8% Trend
Sectoral Balances
PCE Headline vs Core
PCE 1-Month Annualized

Pricing

One subscription. Everything in.

For less than most business lunches, you get a weekly read on the forces that could affect your sales, costs, borrowing, hiring, and growth. No tiers, no upsells, cancel any time.

ON1010 Premium
$5/week

Billed annually at $260. About the price of your weekly coffee.

Start your subscription

14-day money-back guarantee, no questions asked.

Everything included

  • The Morning Bell · daily web read, free always
  • The Long View · Sunday weekly email, free always
  • The Memo · your weekly premium briefing, every week of the year
  • The Invisible Hand Report · monthly long-form essay
  • The Signal Report · quarterly macro state-of-play
  • The Indicators Dashboard · 17 charts refreshed nightly

Common questions

Answers before you ask.

How is this different from Bloomberg, Stratechery, or the financial press?

Bloomberg sells data. Stratechery covers tech strategy. The financial press sells attention. ON1010 is built for the business leaders and decision-makers who have to act on what the economy is doing, from a new manager to the CEO. Every signal is framed against the decisions you have to make.

I am not a trader. Will I get value?

That is exactly who this is for. If you do not trade for a living, you are our reader. We do not write about positioning the next print. We write about how the economy should change your thinking about hiring, financing, pricing, and growth.

How long does it take to read?

The Long View is a 6-8 minute Sunday read. The Memo is 8-12 minutes on Wednesday. The Invisible Hand Report is 15-20 minutes once a month. The Signal Report is 25-30 minutes once a quarter. Most subscribers read about 30 minutes a week.

Do you give investment advice?

No. ON1010 is a publisher of economic education and research content. Nothing we publish is investment advice, a recommendation to buy or sell any security, or a solicitation. All content is for educational and informational purposes only.

What if it is not for me?

Fourteen-day money-back guarantee. Email us, get a full refund, no questions asked.

Who writes this?

ON1010 Research, an editorial team focused on translating the economy into plain-English insight for business decision-makers. The work is researched, carefully sourced, and checked for accuracy. AI assistance is disclosed in our editorial notes.

The economy is already sending signals.

The question is whether you will see them early enough. Get a clear weekly briefing built for business leaders, not traders.

Start your subscription

14-day money-back guarantee · Billed $260 annually

ON1010 Research
The economy, in plain English, for business leaders · on1010.com
ON1010.com is a publisher of economic education content. Nothing here is investment advice or a solicitation. Content is generated with AI assistance and edited for accuracy. Always consult a qualified financial professional before making investment decisions.